This winner of multiple Independent Tribune Best of Cabarrus County awards is helping make Downtown Mount Pleasant a must visit destination in Cabarrus County.
The popular home décor shop, Down South on Main, is celebrating its two-year anniversary this weekend with a party you “donut want to miss!” Owner Melissa Lemmond and her employees (who are more like family) make this store a place that is warm, inviting, and full of laughter.
Melissa grew up in Cabarrus County and went to Mount Pleasant High School where she met her husband Jeff, and the pair live and work here still with their three children. Prior to owning their store, both worked in the corporate world, until a sudden change took them in a different direction.
He opened Down South Deals in August 2019 which featured mostly antiques, collectibles, and “man cave” items. Melissa noticed that there were a lot of women coming in to shop so she started adding home décor and furniture to the inventory. Then the pandemic hit, and they had to close their doors.
When it was time to open her own shop, Melissa said God placed her store directly into her hands. She had been looking at a different location for Down South on Main, but the deal fell through.
A Social Media Personality Is Born
Melissa first started doing Facebook Lives to sell her home décor items out of necessity during the pandemic. The Lives were like a favorite TV show to her followers, and she found a way to connect with people when connecting was hard. She was open, raw, and real and people really connected with her at a time when connecting with people was hard.
You’ll Find Household Treasures and an Owner with a Huge Heart
The items in Melissa’s store are a mixture of her personal preferences, and things that she loves and is passionate about, but she also listens and learns about customers’ interests. She enjoys helping customers select items to style their homes and often helps bring a vision to life.
She’ll assist customers in creating the perfect mantle or table centerpiece or in picking out the perfect gift. Down South on Main offers more than just great customer service, it’s an experience and it’s personalized.
“Love, love, love Down South on Main.
Always an amazingly beautiful, curated collection of gift items, furniture, wall art, and decor. It is our FAVORITE local shop. Top-notch customer service, to boot!”
– Diane Benzie
For Melissa, Down South on Main has also become her ministry platform. When she shared on a Facebook Live that her “doors were always open,” a woman showed up that night needing a safe place. She stayed for over an hour while Melissa talked and prayed with her.
A Special Place to Work
Melissa refers to Down South on Main as “our store” when she talks about her and her staff. Her employees work with her, not for her. There is always music and dancing going on in the store. They like to have FUN! And when they have events, people are lined up down the road!
Why Should You Make a Day of It in Mount Pleasant?
Melissa says, “Mount Pleasant is full of nostalgia. It’s home. It’s historic. And while it’s growing, it’s growing at a ‘Mount Pleasant pace,’ not the pace of neighboring cities and towns. It’s bringing the old to life but keeping it authentic.”
And we’re not the only ones who are noticing all that Mount Pleasant has to offer Cabarrus County residents! WBTV just released a wonderful feature on QC Life this week. Watch the video on their website.
Melissa has BIG plans in the works for Down South on Main, so be sure and follow her on Facebook, Instagram, and TikTok. Her website is coming soon.
And be sure and join them this Saturday, Feb 18th, as they celebrate their 2nd anniversary!
Planning to visit? Tell ’em Cabarrus Weekly sent ya!
41 Edgewood Ave NE
Concord, North Carolina 28025
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